Marketing the Noun vs. Marketing the Verb
- Francesca Vavala

- Mar 29, 2023
- 1 min read
Updated: May 13, 2024
If you’re thinking, “I have marketing. I don’t know what it’s doing for me, so I’m not sure I’ll continue putting money into marketing.” I have some news for you:
You have the noun “marketing.” You need “marketing” the verb.
Almost all companies have a website. Most companies have a social media page on a platform or two. Some companies have e-blasts to their customer lists. A few companies even have video about their business.
Those are just a collection of marketing nouns that any and every marketing company can deliver. Without putting in the action, your “marketing” can end up working against you.
Intech MKT doesn’t just create marketing strategies, content, design, and video for industrial manufacturing companies. We put them into action and track results so you can understand exactly what your investment in marketing yields.
Here’s what most owners get wrong with marketing: link to video




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